Promax leads the global community of marketers and creatives in the media & entertainment industry, by celebrating excellence, driving talent & industry development, and connecting people. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors. Drawn from more than 65 countries, and with conferences taking place in Europe, Arabia, United States, Asia, Australia, Africa, New Zealand, South America and the UK, Promax is a truly international organization uniting the individuals who are in the driver’s seat of the media marketing industry. Utilizing myriad platforms, outlets and technologies, Promax members are tasked with driving audiences and ratings to their networks, stations and content brands through effective and creative marketing strategies.