Some addictions are actually good – take our love of beauty, not only on the level of aesthetics but also functionality, social responsibility or innovations. In “LABEL”, we present creative, talented people who show that passion and faith in your dreams are values which we want to hold onto. We show you extraordinary, sophisticated objects because we want to live more beautiful, interesting and better lives. Each edition of “LABEL” is a new chapter. There is no time for boredom, malaise or repetitions here. Sometimes there is an idea for the leitmotif, followed by the cover; sometimes it is the other way round. Quite frequently, under the influence of a stimulus or a stunning picture, we change everything in a few seconds. And we are happy to do that! This is because FREEDOM is the most important feature of our work. It is devoid of patterns or anything imposed; what you will find is curiosity of the world, our own decisions and our ideas coming to fruition.