Conceived in the ever-changing Scandinavian climate, our products are adapted to all situations, setting new standards for merging high end fashion with technical running apparel into an urban, functional design. A life-long competitive runner with a professional background in fashion, John Hansen launched DOXA in 2016, in search of technical solutions that would satisfy the wide range of Scandinavian weather conditions, with a fresh design approach to technical and functional running apparel of supreme quality.