Since 1974 we have run a decorator's merchants in North West London, and through five decades we have collected suggestions from thousands of decorators. We discovered a high demand for superior products and we wanted to pioneer change. So we evaluated those opinions, extensively studied weaknesses of existing products on the market, and finally curated the Axus Décor range. We've always had a desire to have the best products on the market; back then and now, so we follow a protocol that facilitates that. We are passionate about creating products that lead to better results, faster, whilst also being more enjoyable to use.