The official Giphy account of Julipet. Since 1954, the Italian brand of excellence in underwear, loungewear, and beachwear dedicated to men. Julipet was immediately structured with a specialized sales network that covered the entire national territory. Julipet thus became the market leader and in this context, we saw the birth of the "double knit" fabric that marked the men's underwear market and still present today among the company's best sellers.