Smiletime embraces the Internet’s distribution and interaction capabilities by creating a platform for what comes next after TV. We are creating a fundamentally different ‘lean in’ mode of engagement between broadcaster and consumer that allows viewers to serve as an integral part of premium entertainment and storytelling. Our mission is to be the best platform for creators to innovate and users to connect. With Smiletime, creators reimagine video storytelling through unprecedented interactivity and add “can’t miss” urgency to ‘Smilecasts,’ while audiences enjoy highly immersive and participatory live entertainment at their fingertips.