adaatude (on social media) is known as Adaleta or Ada (add-ugh) on a day to day basis amongst family and friends. Everyone always called her Ada, and she has always been quite sassy so adaatude was a fun & natural fit for the handle! A mid-twenties writer, reader and photographer, Adaleta established adaatude.com in early 2013 as part of a senior college project which required the writing of ten blog posts about one specific topic. Fast forward to present day and 100,000 readers later, Adaleta covers various topics including beauty, travel, lifestyle and a sprinkle of fashion.