90’s kid born in Veracruz, Mexico and raised in Miami, Florida, Fernando Lugo directed his first music video within weeks of attending his first year of film school. Now, 11 years and thousands of videos later, he has firmly established himself as one of the industry’s leading creative minds behind the camera and also CEO of the film Production company HEro-KIDS CREATIVES. Fernando has had the humble opportunity to Direct new work for globally renown artists, such as: Ozuna, Bad Bunny, Anuel AA, Cardi B, Drake, Daddy Yankee Jennifer Lopez, J BAlvin, Rosalia, Romeo SantoS, Christian Nodal, Rauw Alejandro and many morE. Fernando also had the opportunity to create commercial content for video game COD (call of duty), COCA-COLA, Estrella Jalisco Beer and Dunkin Donuts.