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Over the last decade Brazilian superstar Claudia Leitte has achieved incredible success as a singer, become an artistic reference point for her contemporaries, and developed her own original rhythm, Axé Music.
Bringing with her a mixture of samba and reggae, and a sophisticated and innovative touch that has rendered her one of the most relevant businesswomen in Brazil, Claudia has appeared in various campaigns that go straight to the heart of her innumerable fans and admirers.
With more than 26 million followers on Facebook, Instagram and Twitter combined – Claudia is also a social media phenomenon who is able to utilize her unprecedented charisma and talent to communicate directly with her fans.
In 2003, she started her career as vocalist of a local band in Salvador, Bahia, which is also her hometown. Similarly to what occurred in that period, till nowadays, she rocks more than three million fans in every carnival - Brazil’s most popular Brazilian party.
She started her solo career in 2008 with a huge project and her first album: Ao Vivo em Copacabana (Live in Copacabana), recorded and filmed for a DVD version on the famous beach of Rio de Janeiro. an event that agglomerated a crowd of over one million spectators and originated other superlatives: the album was awarded gold and triple platinum certifications. Thus, establishing Claudia as one of the country’s greatest stars. The sequence couldn’t have been better; As Máscaras, her following album, of 2010, was nominated to the category of ‘Best Contemporary Pop Album’ of the Latin Grammys. On the other hand, in 2011, her hit Locomotion Batucada was presented and broadcasted in 190 countries during the final of the traditional Miss Universe Contest, and totaling two billion spectators.
Furthermore, in 2012 she launched Negalora-Íntimo, an album that would reveal her in a different musical style – a moment that shows her ability to transform to a composer that never stops reinventing herself, without denying her origins: in 2014 she redeems her roots with Axemusic, a tribute to the rhythm that makes part of her essence – And which was also recorded live in a Brazilian stadium.
Multifaceted, she also launched in 2014, the project Sette, in whichthe seventh song, Signs, is appreciated by Brazilians in both English and Portuguese versions – a natural consequence of the exposure that led her to be known in all continents when she recorded the clip and performed in the opening ceremony of the World Cup of 2014, with We Are One, the official song of the event and sung by Pitbull, Claudia and Jennifer Lopez. Today, besides preparing an album with the American production and recording company Roc Nation, she proves that party and style are all about her: since 2012 she has participated as a judge of the Brazilian version of the reality show The Voice Brasil, which is about to start its fourth season in 2015. And with Claudia being the only female representative and one of the most loved TV and music artists.