New technologies have made Social Media Marketing and Online Communication necessary parts of a company’s communication strategy in order to effectively brand itself, target and attract the right audience and achieve its goals. The powerful advantages of those new technologies are some of the reasons why using social media for marketing is now inevitable. For example, a company has the ability to target and reach specific audiences, distribute its desired messages quickly and in real time, as well as alter their campaign while it’s still evolving, Benefit from the technical background, tools and experience that Social Mind’s team possesses and create a holistic online strategy with clear goals, effective targeting and measurable results.